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Franchise Go Inter

January 26, 2023

Thailand Department of Business Development (2010-2014)

For four years, the Department of Business Development (DBD), under the Ministry of Commerce, and Kenan implemented the Franchise Go Inter project. In 2014 along, the collaborative effort recruited over 80 Thai SMEs and worked with them to develop franchising business plans. Out of those 80 SMEs, 20 were selected for business matching opportunities in Thailand and 30 were selected to join Kenan for business matching trips to Beijing, China, Mumbai, India, Ho Chi Minh City, Vietnam, and Vientiane, Lao PDR. Overall, the project has connected Thai businesses to over 400 foreign investors and helped to significantly raise the profile of Thai brands in foreign countries.

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